Additional Testimonials | Envirolume | Make 48 | The Not Mom | Paula Newlands | Natalie | Ivy Dean | Chore-ology
Helping students identify the perfect fit for college is what Frank does, and does well.
This is Frank Ordiway
Founder | Ivy Dean
We refreshed Ivy Dean with a new logo and website to elevate his brand perception. Check out his full website here.
Summary
"Virtually overnight, Ad Giants transformed my decade-old, embarrassing website into a modern, functioning, and beautiful showcase for my business - and all stress free!"
Franks success had become his boss, and after so many years of growth, he finally needed to update his branding to reflect his image, goals and process. Ad Giants is great at partnering with our customers to listen and create marketing plans that set realistic goals clients can and will achieve. We're proud of Frank and to have him a part of the Ad Giants family of businesses!
Business Overview
Snapshot
Frank is one of the nations top academicians and uses his depth of knowledge to guide young graduates to the university that best suits them and fits their needs. Navigating entrance requirements are as different as the schools themselves. Franks intuition and grasp of the individual student desires has led him to be seen as a true leader families seek out for help.
Challenge
• Current branding and messaging needed refreshment
• Website platform was often freezing and failing, unpredictable
• Logo was somewhat confusing and disconnected to what Frank does
• Didn't have a mobile presence online to any degree
• Needed social media to enhance his customer acquisition
Tactics & Final Product
Below are just a few examples of executions we created based on the marketing plan